11 September 2023, National – Westland Books is pleased to announce the publication of the second volume in the Booming Brands series, authored by Harsh Pamnani. The book will be published by Westland Business and will be available in bookstores from 11 September 2023.

In Booming Brands, Volume 2, Harsh Pamnani takes the readers on a captivating journey through the stories of eleven ‘Made in India’ brands that have either been pioneers or have reshaped their respective industries. Through engaging narratives, Pamnani explores the motivations and challenges faced by entrepreneurs like Yashish Dahiya of PolicyBazaar, Greg Moran and David Back of Zoomcar, Rohan Mirchandani of Epigamia, along with stories from the largest online supermarket BigBasket, and three IIT Kanpur graduates, Ankush Sachdeva, Farid Ahsan and Bhanu Pratap Singh who created the social network ShareChat. The book not only provides valuable business lessons for aspiring entrepreneurs but also offers a glimpse into the human stories behind these remarkable brands.

Author Harsh Pamnani said,‘I am deeply honoured to have collaborated with Westland on this project. The unwavering support I received throughout the entire publishing journey has been invaluable. I want to express my sincere gratitude to every member of the Westland team who contributed to shaping this endeavour. I am confident that this book will add immense value to readers interested in understanding how admirable brands can be built in a complex and crowded market like India. Thank you, Westland, for believing in me and my work.’